Making a post look pretty takes time and effort! I don’t know about you, but I found myself taking way too long to format, edit and resize my images for my blog posts. It would also take me forever, to then make several layouts for my Pinterest profile as well. (As a new blogger you should be making several Pinterest graphics to help you get some traction.) It was also difficult to try to stay “on brand.” Constantly trying to find my fonts and changing everything to my colors by clicking back and forth to where I keep my color numbers. (I don’t know what those are called, you know the #f673j9 thing)
People are visual creatures! If you are not optimizing the visual aspect of your blog, you are really missing out! No matter what audience you have, you can benefit from great images in your posts or articles. It’s a known fact that people are kinda lazy when it comes to reading things on the internet. Their minds tend to wander, and they most people kinda just ‘skim’ the material looking for what’s useful to them at that point in time. Images help to break up all that text and make things more bite sized and manageable.
Canva changed that all!
I honestly don’t know how bloggers survive without an upgraded canva. The time it saves me per month is so worth it! (I’m not an affiliate or anything. I just they are awesome and will save anyone a lot of time.) SImply set up your templates and then drag and drop your photos to where they are supposed to go. I personally resize all my photos using my standard post photo template. This makes it so much faster to have perfectly sized photos for my theme. I just drag and drop the photo I want to use and hit the download button.
Branding made easy
When you upgrade to a paid membership you also get to save all your brands colors and fonts to your profile. This makes it super easy to drop in text, already formatted to your specifications with just a click and drag. You also have a color palette all ready to go to quickly change the colors to your saved “brand” colors. This makes all of your graphics uniform and recognizable as YOUR graphics. By the way, I thought “branding” was one of those elusive things I was never going to understand when I was a new blogger, but it’s so stinking easy. Nearly anyone can create their own branding, and Canva makes it ridiculously easy.
You can even upload your own fonts into your branding page. This makes it super easy for a non-techy person. You can find lots of free fonts that are interesting and unique. Just download them onto your computer, then upload them into your brand. If you have a logo, you can upload that to and use it as a watermark on all your images if you like!
Tons of useable stock photos
Canva also has a ton of free stock photos that are pretty and easily searchable to find one for your needs. I do prefer to purchase photos here and there for posts from them. This is simply because unique photos tend to do better on Pinterest, plus some of them are so friggin beautiful I can’t help myself. Plus, they are all a dollar each, which is super reasonable. The only catch is, that with Canva you can only use that purchased photo for one design. It’s part of their licensing and how they are able to make the photos so cheap for you. You can purchase any photo for 10 bucks for multiple uses which is a good option if you plan on using one over and over.
More templates than you know what to do with
Canva also has a ridiculous amount of templates. Their front page shows all their basic and most used templates, but they also have a bunch of “secret” ones as well. I find these by opening up my google page and simply typing __________ canva template. I’ve found resumes, media kits, calendars, schedules, menus, infographics! The list goes on and on. This is especially great if you are trying to make some freebies to give to your readers. You can simply find you a template you like and put the information and graphics you need and within minutes you have a beautiful printable that’s easily downloadable for your readers. (Or whatever else you would use it for.)